ICT STRATEGY SUPPORT FOR BUSINESS DEVELOPMENT AND INNOVATION
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Authors:
• Lecturer, Ph.D. Nicoleta GUDĂNESCU, Afiliation: Nicolae Titulescu University
• Ph.D. Student Adrian NICOLAU, Afiliation: SC Avangarde Technologies Consulting
• Ph.D. Daniela MITRAN, Afiliation: "Athenaeum” University BucharestPages:
• 31|40 -
Keywords: business strategy, development, ICT strategy development, networking, information system, innovation
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Abstract:
This paper work emphasizes the importance of the strategic management for the present companies, no matter the dimension or the field. More important becomes thou, the implementation and utilization of systems that represents support for business processes and information flows because of focus on cooperation and networking activities of today’s companies. The models created for running businesses are creative but in some cases these are not paying attention to the ICT point of view. There is evidently a large gap between business and technology development and knowledge about those activities. The paper presents the challenges of business and ICT development thorough the strategies, as global strategies of the companies or as units strategies but always have to be handled as integrated and related activities.